Start free. Publish when you're ready.

Free, Starter, and Pro are self-serve. Enterprise is custom and handled with sales.

Free

$0 Forever
Track five prompts every day for one brand.
Brands
1
Prompt slots
5
Studio credits / mo
5
Engines asked Weekly
  • 25 pages per brand
  • 7-day session history
  • 1 seat
  • Community support
Start
Best for a single brand

Starter

$79 / month
or $66/mo billed annually Save $158
Publish one brand and ask all three engines every day.
Brands
1
Prompt slots
50
Studio credits / mo
100
Engines asked Daily
  • Edit & publish Brand Intelligence
  • 200 pages per brand
  • 30-day session history
  • Up to 3 seats
Start
Most popular

Pro

$249 / month
or $208/mo billed annually Save $498
Move to daily tracking across up to three brands.
Brands
3
Prompt slots
225
Studio credits / mo
500
Engines asked Daily
  • Edit & publish on every brand
  • 1,000 pages per brand
  • 90-day session history
  • Unlimited seats
  • More brands? Talk to us
Start

Enterprise

Custom
Custom capacity, retention, support, and controls.
Brands
Unlimited
Prompt slots
Custom
Studio credits / mo
Custom
Engines asked Daily
  • Custom session retention
  • Unlimited seats
  • Custom contract and SLA
  • Dedicated customer success
Talk to sales

One prompt slot is one question in one condition. Your slot pool is shared across every brand. Studio credits are never used for scheduled Tracker scans.

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Full feature breakdown

Every paid tier includes Brand Intelligence editing and AI-ready page publishing. Tracker capacity is defined by prompt slots, which AI engines answer, and how often; Studio credits cover Studio work.

Feature Free Starter Pro Popular Enterprise
Brands & seats
Brands 113Unlimited
More brands than your plan covers Talk to usTalk to usTalk to usCustom
Team seats 1Up to 3UnlimitedUnlimited
Brand intelligence
Reviewed Brand Intelligence record
Details Edit the single reviewed source record used to prepare every AI-ready page you publish.
No
Publish AI-ready pages
Details Paid plans can publish through the SDK, WordPress plugin, BYO Worker, or managed Full DNS setup. What Ooky handles depends on the integration you choose.
No
AI-ready page preview & source check
Details Preview each AI-ready page and see whether its source check passed before publishing.
No
Do-not-infer guidance
Details Record explicit unknowns and tell AI systems not to fill them with guesses.
No
Private Studio avoidance guidance
Details Keep Ooky-generated drafts away from listed topics. This does not control a third-party model's answer.
No
Private Studio voice & reviewed FAQs No
Version history & diff No
Hallucination flagging in Brand Tracker No
Pages crawled per brand 25200500Custom
Brand tracker
Prompt slots
Details One prompt slot is one question in one condition. The total is an organization-wide pool shared across every brand.
550225Custom
Engines per scan 2 of 3334
Scan cadence WeeklyDailyDailyDaily
Sentiment analysis & scoring
Head-to-head competitor comparison
AI engines asked
Gemini
Perplexity
ChatGPT Optional
Claude NoNoNo
Next: Grok, DeepSeek, and Le Chat RoadmapRoadmapRoadmapRoadmap
AI Sessions (bot analytics)
Bot session feed
Details Free gets a dashboard activity overview instead: the full bot session feed is a paid feature.
No
Session retention 7 days30 days90 daysCustom
Intent classification & drill-down No
Bot identity filters & volume trends No
Comparable post-publish rechecks
Details Compares later Tracker responses with a pre-publish baseline. This is correlational impact evidence, not proof that a bot fetch caused an LLM response.
No
Data & access
CSV export (sessions & audit log)
Details Download session and audit-log data as CSV for reporting.
No
Audit log
Details A readable security history is included on every plan; bulk CSV export starts on Starter.
API access
Details Programmatic intelligence updates: on the Enterprise roadmap. Talk to us about your timeline.
NoNoNoRoadmap
SSO (SAML / OIDC)
Details On the Enterprise roadmap: talk to us about your timeline.
NoNoNoRoadmap
Studio & support
Studio credits / month
Details Studio credits meter Studio model operations. Brand Tracker scans are entitlement-based and do not consume Studio credits.
5100500Custom
Support CommunityEmailEmailDedicated CSM
Onboarding Self-serveSelf-serveSelf-serveWhite-glove
SLA NoNoNo

Pricing questions, answered

What is a prompt slot, and do Tracker scans use credits?

One prompt slot is one question in one condition. Your plan's slot total is pooled across every brand, and scheduled Brand Tracker scans are included at the listed model count and cadence. Studio credits are separate: they are used only for on-demand Studio work, never for scheduled Tracker scans.

What if I need more brands than the Pro plan covers?

Talk to us. Brands above your plan's count are arranged rather than bought from the billing page, because a fourth brand also needs prompt slots, cadence, and engines sized for it, and prompt slots stay one organization-wide pool. That conversation is usually where an Enterprise plan starts.

Which AI engines does Ooky actually ask?

Ooky asks Gemini, Perplexity, ChatGPT, and Claude, each on its own, with web search or grounding turned on so the answer is the one a person would get today. You always see the engine, never the version string: vendors roll those under you without notice, so "Gemini" is the honest label and the exact model behind it is ours to keep current. Claude is included on Enterprise. Grok, DeepSeek, and Le Chat are what we add next, and no plan counts them yet.

How many engines run on each plan?

Free asks Gemini and Perplexity on every scheduled scan, and a scan you start yourself can swap in any other engine your plan includes. Starter asks all 3. Pro asks all 3. Enterprise asks all 4. Every run records which engines actually answered. There is no per-engine surcharge inside your plan's included count.

How does intelligence editing actually work?

Ooky maintains one reviewed Brand Intelligence record per connected brand or domain. You can edit public facts, mark what models should not guess, and keep private Studio voice and avoidance instructions separate. When you publish, Ooky prepares an AI-ready version of each page, adds structured data from the reviewed record, and runs a source check before that page goes live. Every published page uses the same Brand Intelligence record. Human visitors continue to receive your original site, while structured data and AI-referral measurement follow the integration you choose.

Is there an annual discount?

Starter and Pro annual billing is 17% off, equivalent to 2 months free. Enterprise is quoted separately.

Can I switch plans?

Yes. Paid-plan changes are handled in the in-app billing page with Stripe proration. Moving to Free is scheduled for the end of the current billing period.

What's actually different about Enterprise?

Unlimited brands and seats, a dedicated customer success manager, custom contracts, custom retention windows, and an SLA. API access for programmatic intelligence updates and SSO (SAML/OIDC) are on our Enterprise roadmap: talk to us about your timeline. Best for in-house teams managing many brands or platforms with compliance requirements.

Do you offer a free trial?

You don't need one. The Free plan is free forever, with no credit card. It covers one brand, 5 prompt slots, and a weekly scan on Gemini and Perplexity so you can see how AI describes you before you pay. Paid plans scan daily. Paid plans add editing and publishing; Pro and above add multi-brand support and unlimited seats.

Start free. Upgrade when you need more.

Free needs no credit card. Enterprise starts with a conversation.