We built Ooky because we needed it ourselves.

CloudWeld was running AI brand audits on our own company and watching frontier models invent pricing, hallucinate product lines, and confuse us with a competitor. We could not find one workflow that kept the answer, source decision, published page, and recheck connected. So we built it.

Origin

How we ended up here.

In late 2025, we ran the same five prompts across ChatGPT, Claude, and Perplexity, asking each one to describe our company. The answers were wrong in ways that were hard to laugh off. One model gave a confident, fabricated price. Another listed a product we'd never built. A third recommended a competitor.

We treated it as a content problem first: more schema, more FAQ pages, more "About" copy. That still left the decision and the follow-up scattered across tools. Models could fill silent fields with plausible guesses, while we had no shared record of what we had changed or what happened next.

The product that emerged keeps one reviewed Brand Intelligence record per connected brand or domain, uses it to prepare an AI-ready version of each page, runs a source check, and records later delivery and answer checks with the published version. Those pieces became Ooky.

Today, Ooky is an AI brand-visibility and delivery platform for teams that want to measure the answer and review what recognized AI crawlers receive next. CloudWeld is the company behind it.

What we believe

Four principles that shaped the product.

  1. 01

    AI is the new search.

    Buyers increasingly ask AI systems to compare products, explain companies, and recommend a shortlist. Brands need a way to review and measure those answers, not just more content.

  2. 02

    Bots see structure. Humans see your site.

    Recognized AI crawlers can receive an AI-ready page built from your visible content and reviewed Brand Intelligence. Human visitors continue to receive your original site. Structured data and AI-referral measurement follow the integration you choose.

  3. 03

    Review the source, then measure the answer.

    Content and structured data can help, but neither guarantees what a model will say. Reviewed facts, explicit unknowns, a source check for each page, and comparable rechecks make every change inspectable.

  4. 04

    We ship what we'd install.

    Clear setup guides, limited-access credentials, a securely published SDK, and a software bill of materials for every release. The way we'd want a vendor to ship to us.

How we operate

The product should earn trust in the details.

AI visibility is already full of confident promises. We would rather make the evidence inspectable, the safeguards explicit, and the limitations visible.

  1. 01

    Evidence before certainty

    We show the answer, the reviewed source, the published version, and the comparable recheck. We do not turn correlation into a guaranteed causal claim.

  2. 02

    Source checks before release

    A page that fails its source check is held back by default. You can review and accept a specific exception; the status stays labeled and auditable, and Ooky can use an earlier published version or your original page instead.

  3. 03

    Portable by design

    Ooky offers multiple integration paths, including an SDK, a WordPress plugin, and a Worker deployed in your own Cloudflare account. You should stay because it works, not because leaving is painful.

Track the answer.
Publish a source you reviewed.

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